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THE GROWTH AND DEVELOPMENT OF ONLINE NURSING PROGRAMS AT
EXCELSIOR COLLEGE, UNIVERSITY OF PHOENIX AND WALDEN
UNIVERSITY
In this issue of Educational Pathways we focused, in
a general sense, on how three schools of nursing built and
expanded their online degree offerings, and on what kind of
teaching and learning approaches they have implemented. We
looked at three private institutions offering nursing
programs at a distance: Excelsior College, University of
Phoenix and Walden University. Phoenix and Walden are
for-profit institutions. Excelsior is a non-profit
institution. We did not get into the management of the
face-to-face clinical and practicum requirements that are
obviously important parts of nursing degree programs. Nor
did we talk much about the many student services that
accompany such programs. But, suffice it to say, all three
of these institutions have very strong infrastructures for
program management and production on all these levels.
Need For Nurses Fueling Growth
Nursing programs, in general, are growing in numbers.
Phoenix, Walden and Excelsior say that online enrollments
are definitely on the rise. Part of this increase is due to
a strong job market for nurses. According to the Bureau of
Labor Statistics, job opportunities for registered nurses
are growing much faster than average for all occupations
through 2014. The median age of registered nurses is rising,
creating a large number of impending nurse retirees and a
growing need for replacements. Couple that with a growing
aging population that needs nursing care, and nurses are
projected to comprise the second largest number of new jobs
among all occupations.
The Bureau of Labor Statistics also notes that the need for
nursing faculty is increasing as more instructors in the
field reach retirement age.
Much of the job growth for nurses is expected to occur in
nursing care facilities, as hospitals discharge patients
sooner, and in outpatient care centers, where more
sophisticated medical procedures that used to be limited to
hospitals move to ambulatory and surgical and emergency
centers.
Excelsior College
Excelsior College is an interesting case in point in the
world of nursing programs offered at a distance. Among its
most notable accomplishments is its associate degree
program, which has roots dating back to the early 1970s when
Excelsior was known as Regents College. Today students can
choose from one of two associate-level nursing degrees: the
Associate in Science (AS) or the Associate in Applied
Science (AAS). Both prepare students to take the NCLEX® exam
and require successful completion of 67 semester credits,
including 31 in general education and 36 in nursing.
Students admitted into these two associate-level programs
must have some kind of prior health care experience. “Most
of the students are LVNs or LPNs,” says Suzanne S.
Yarbrough, associate dean for nursing. “Although we admit
paramedics, respiratory therapists, and other groups of
people. They are not going to be successful if they don’t
have some kind of health care background.”
Learning Resources or Courses?
Most of the requirements for the AS and ASS programs may be
met through Excelsior College Examinations and Excelsior
College courses that prepare students for the exams. At the
associate’s level, most of the courses are actually called
Nursing Learning Resources because they are not courses per
se, although they do have a faculty facilitator. “We don’t
call them courses because they don’t have a grade associated
with them,” says Yarbrough. “But they can be considered a
course in a traditional sense.” These learning resources can
include on-site workshops at various locations across the
United States, pre-examination teleconferences for
performance examinations, pre-examination advisement
appointments with nursing faculty, or pre-examination online
conferences for specific theory and performance
examinations. The online conferences are a relatively new
development started last year. “For every exam that we
offer, we now have an eight-week online guided learning
offering,” says Yarbrough. “We really don’t teach the
content as much as we facilitate student learning inside
conferences. We don’t offer credit for taking these. The
student has to pass the exams to earn credit.”
BS Program
The associate-level programs eventually led to offering a
Bachelor of Science (BS) in Nursing in the mid 1970s. To
qualify for admission into the BS in Nursing program, a
student must be currently licensed as an RN in the United
States and must have successfully completed an associate
degree or diploma nursing program.
Distance courses were eventually added at the BS level and
today are offered in three formats: WebCT (a "virtual
classroom"); web-based, where students learn at their own
pace within the course term; and instructor-led CD-ROM.
Online Capstone
Yarbrough mentions a newly introduced online capstone course
in the BS curriculum called the Professional Socialization
and Role Performance Requirement. “Students enroll in this
course once they have completed all of their other
requirements,” she says. The capstone focuses on
synthesizing theories, principles, models, and skills from
nursing, other disciplines, and the arts and sciences.
Students integrate knowledge gained throughout the
curriculum to operationalize core concepts (critical
thinking, communication, research, role development, caring,
and cultural competence) while functioning in roles of
baccalaureate nursing practice. “There are some clinical
requirements,” she adds. “They do a small community
assessment in their home community. They also do a
service-learning project in their home community.”
Adjunct faculty facilitate this capstone, following an
Excelsior syllabus. “They (faculty) direct the discussions
according to the way we designed them, and the grading is
done by graders.” Both faculty and graders in the BS program
must have earned a minimum of a master’s-level degree in
nursing.
“We’ve designed a curriculum that moves students from the
associate’s degree into the bachelor’s degree,” says
Yarbrough. “It makes more sense technically and
educationally. And students have found better success this
way.”
A Recognized Leader with a Large
Student Body
The Excelsior School of Nursing has also found success,
enrolling more than 15,700 students in its AS, AAS and BS
nursing programs in 2005. It has the largest number of
associate degree nursing students in the country.
Plus, in September last year the School of Nursing was
designated a 2005-2008 National League for Nursing (NLN)
Center of Excellence in Nursing Education. This recognition
was first awarded by the NLN in 2004 with three schools
receiving the award. In 2005, four more schools, including
Excelsior College, received the designation. In order to
apply for the designation, a school must be accredited by
the National League for Nursing Accrediting Commission (NLNAC).
There are approximately 1,700 NLNAC-accredited nursing
programs in the U.S.
MS Programs
In the early 1990s, Excelsior launched its online Master of
Science (MS) in Nursing (Clinical Systems Management)
program, which includes a RN-MS option that allows students
to work toward an MS while completing their BS. The MS
program enrolled 328 students in 2005.
The MS is more of a typical online graduate-level program.
The faculty are Ph.Ds, and the courses are conducted similar
to the BS capstone in that they consist of discussion
boards, assignments and assessments. For the most part, the
MS courses are heavily assessment oriented. “There are
(grading) rubrics attached to the discussion boards, and
there are (grading) rubrics with regard to every
assignment,” says Yarbrough. “We maintain an allegiance to
our philosophy that it’s not where you learned it, or how
you learned it, but what you learned. We still base what we
do on objective assessments. And that has consistently
applied for all students across the curriculum.”
Certificate Programs
A Nursing Management certificate program and a Health Care
Informatics certificate program are the most recent
additions to the Excelsior School of Nursing online
offerings. Both are also part of the School of Health
Sciences. Both went live during the 2004-05 academic year.
Nursing management is a 14-month certificate program,
developed under a Congressional award through the U.S.
Department of Education. Applicants for the full program
must currently be licensed RNs. The program was designed to
help students acquire the skills related to budgeting,
finance, human resources and ethics, and it consists of five
credit-bearing courses that give students a complete
framework of knowledge about the field. Each course is
15-weeks long and requires participation in online
discussions and the completion of team assignments.
The Informatics certificate program is 17 credits and is
open to any health care professional with a bachelor’s
degree. At its core is an “Informatics Project,” which
allows students to apply informatics concepts to their
particular health care disciplines. Students who
successfully complete the program earn 12 credits toward the
MS in Nursing degree.
Courses in the informatics certificate program are set up as
15-17 week courses for cohort groups of up to 20 students.
Cohort courses include a faculty-facilitated learning
experience with the group. There are discussion questions
and team exercises related to the course content. Most
courses also include a final assessment in the form of a
research paper project.
In addition, the Informatics certificate program has online
seminar courses that are approximately 12-13 weeks in length
and are like seminar courses on a traditional campus.
Students participate in faculty-facilitated discussions with
up to 20 other students and are expected to participate in
the online discussions on a weekly basis.
Overall
Excelsior’s Interim Provost and Chief Academic Officer Chari
Leader explains that “there is a lot of rhetoric right now
about the need to be more innovative in nursing education so
we can put more nurses in the pipeline, particularly since
the average age of nurses is somewhere in the early 50s/late
40s. Those nurses are going to be retiring. So one of our
strategies is to reach out to them to further their
education with MSNs so that they can become faculty.”
In addition, Leader says that, in general, trying to be
innovative in a highly regulated health care education
environment comes with its unique set of challenges. “We
find that many nursing boards are still looking at nursing
education in a very traditional way.” Especially at the
associate’s degree level, issues related the number of
supervised clinical hours and seat-time in a physical
classroom come into play. “Certainly Excelsior is doing lots
of interesting things to create a dialogue around such
topics in terms of competency-based education,” says Leader.
In the meantime, more innovative programs are starting to
develop at Excelsior. In the School of Health Sciences, for
instance, an End of Life Care certificate program is now
being offered. The certificate is designed for nurses and
other health care professionals such as social workers,
chaplains, respiratory therapists, physical therapists, and
occupational therapists that are involved in end of life
care in different settings, or other professionals who are
interested in learning more about end of life care. “They
have done some things culturally, like how to be a hospice
nurse, or how to be a public health nurse in different
cultures, dealing with different cultural perspectives,
including gay, lesbian and transgender,” notes Leader. “So,
there is really a lot happening in our schools of nursing
and health sciences.”
University of Phoenix
The University of Phoenix is another large provider of
online nursing degree programs, with about 4,600 students
enrolled in its online BS in Nursing program and another
3,500 in its online MS in Nursing programs, which includes
concentrations in health care education, integrative health
care, business administration and health care management,
and health administration. Phoenix also provides an online
BS in Health Administration, a Master of Health
Administration, and a Doctor of Health Administration
program.
Students in these programs are typically between 35 to 45
years of age, married with children, working full time with
an income somewhere between $45,000 and $80,00 depending on
where they are in the country, explains Beth Patton,
associate dean and director of the College of Health and
Human Services. They have successfully completed at least an
associate’s degree and have decided to continue their
education. “They are career and goal minded. They have a
career pathway that they are after.”
Patton adds that the health care education component (which
launched two years ago) “is catching on, and I think it will
grow because of faculty shortages. I think there will be
more nurses who want to get out of the bedside, or get out
of the environment they are in, and use their knowledge and
skills to teach others."
“Practitioner” Faculty
As is customary with most University of Phoenix programs,
the nursing and health care programs hire what is referred
to as “practitioner” faculty, meaning many of the faculty
are working in their respective fields/specialties and teach
online as part-time adjuncts. “We are not like traditional
schools that hire full-time faculty members,” says Pam
Fuller, associate dean of the College of Health Science and
Nursing. Fuller adds that at least 51 percent of University
of Phoenix faculty teaching in its graduate-level nursing
programs have doctorates. “Our faculty model really lends
itself to learning and teaching. What they do best is bring
the world’s experiences to the classroom so they can be
talked about, analyzed, and then applied back to their work
settings.” Patton adds that “a lot of nurses want to keep
their full-time day jobs, but they also enjoy teaching. This
gives them the opportunity to blend both.”
Training and Mentoring Faculty
All new faculty are required to go through a four-week
online training program and a mentoring arrangement held
during the first class they teach. The training and
mentoring “teaches them how to use our model of delivery so
that they see what the students and faculty see, they
understand when and how to post grades, and how and with
whom to communicate with,” Patton explains. “They learn
about our teaching model, which is an (career/job)
applicable model; they learn about adult education and how
to build teaching strategies. They have a mentor (in their
first online class) that lurks in the course. If at any time
the new faculty member seems to be getting off track, the
mentor will communicate with them. By the time they made it
through the mentoring course, these faculty feel very
confident that they can continue to teach.”
Simple Course Delivery Model
The content of University of Phoenix online courses is
identical to its on-ground courses. “Students are expected
to have the same outcomes,” says Fuller. “If a ground-based
group is doing a community assessment for their community
course, the online students must do a community assessment
as well. If a ground-based group is doing a face-to-face
presentation inside a classroom, the online group will do an
online PowerPoint presentation with their presentation notes
attached.”
Fuller adds that, overall, the delivery model is not complex
or complicated. “Once a student gets a grasp for how courses
are delivered online, I want to say it’s relatively easy,
and I think it should be, because you don’t want it to be so
complex that they lose sight of the content within the
course.”
Curriculum Development
When asked how the University of Phoenix keeps up with the
latest developments in the health care industry, Patton
explained how faculty contribute substantially to curriculum
development through official monthly teleconferences.
Regular communications between colleagues and students, plus
focus group initiatives and data culled from course surveys,
also contribute to the curriculum development process. “They
(faculty and students) are our eyes and ears for
curriculum," says Patton. "So when we hear that there is a
movement toward gerontology, we look at how we can engage
that into our curriculum. We also have focus groups within
our communities to get a feel for what it is that a new
graduate is expected to know. What does the industry want
our students’ skill sets to be and at what level of
knowledge? (In addition), I think the advantage we have is
that our faculty and our students are working adults, so we
get lots of data in course surveys related to what the needs
are in the health care and nursing fields. Then we try to
build our course work from that.”
As an example of how a focus group was conducted, Patton
points to a recent project in which she helped to revise the
BS in Health Administration by inviting a group of health
care experts, who were identified by faculty, to attend a
day-long brain-storming and information-gathering session in
Phoenix, AZ. A total of 25 attended. “We talked about what
employers want to see,” says Patton. “What are their key
issues? What would they be looking for in a graduate?”
Course Creation
So, with all this give and take and collecting of
information, how are online courses ultimately created?
“Everything is a centralized curriculum,” says Patton. “It’s
curriculum development managers working with faculty who are
content experts.” All the data and information that has been
collected goes into an online system. “We pull all this up
and look to see what the trends were, what were the
negatives, what were the positives about a course. And we
continuously ask our full-time faculty to go back to our
part-time faculty and ask them what works best. Is it time
to do a major revision, or is there just a couple of things
that need updating?” On average, entire curriculums are
revised every two to three years, and it takes anywhere from
four to six months to create a course.
Addressing the Education Needs of
Future Nurses
When looking at the big picture of online nursing education,
Fuller explains how the past apprehensions of nursing
schools to move curriculum to online modalities have “gone
to the wayside.” And the challenges now being faced revolve
around whether or not nursing schools have built the
infrastructure to effectively support an online teaching and
learning environment? “If you don’t have a great
infrastructure built in to help faculty with the IT
questions, and to help them communicate effectively with
students, then your courses will not be as strong as they
can be,” she says.
Walden University
Walden University, which was acquired by Laureate Education,
Inc., formerly Sylvan, in 2001, has one of the newest online
MS Degree in Nursing programs in the country, started in
September 2004. And it can safely be said that Walden,
through Laureate, has a very strong infrastructure
supporting all of its online teaching and learning efforts.
In the Fall of 2005, Walden added a pre-entry to the MS
Degree in Nursing program curriculum, called the “R.N.
Track,” for RNs who do not have bachelor’s degrees. Both of
these programs, combined, have already enrolled 800
students.
The Walden MS Degree in Nursing program features
specializations in education and in leadership and
management. The R.N. Track does not confer an undergraduate
degree. Instead, it requires applicants to have graduated
from associate and diploma nursing programs and be licensed
as registered nurses. These students may be accepted into
the MS program provided they fulfill the general education
requirements. Once applicants meet these requirements, they
are admitted to Walden and begin taking foundational
courses. Students then progress onto the MS program core
curriculum and finally the specialization courses.
Program Development
Marion Anema, faculty chair of the MS Degree in Nursing,
explains how developing the program was a “great team
effort” that started in 2003 with focus groups of nurses and
nurse leaders from around the country. “We had nursing
faculty and nurse administrators participate, and we asked
how will this program really make a difference. What would
you expect of a master’s prepared nurse going into nurse
management or administration? What’s needed for nurse
educators?” For the R.N. Track, Walden enlisted educators
from nursing associations involved with associate degree and
diploma education and asked them what such undergraduate
students have and need to be prepared for master’s-level
work. “This is how we built the foundation courses over a
period of several months,” says Anema. She adds that paying
close attention to standards established by the American
Nurses Association, the National League for Nursing, and a
guide published by the American Association of Colleges of
Nursing titled “The Essentials of Master's Education for
Advanced Practice Nursing” were also important elements
utilized in building Walden’s MS Degree in Nursing.
Innovative Learning Model
The learning model that came out of this program-development
process is one in which MS Degree in Nursing students build
on prior knowledge. Basically, this is a student-centered
approach whereby, for each eight-week course in the program,
students are first asked what they already know about the
subject being taught. Since students are actively working in
health care, their knowledge and input to the course is
respected and valued. “The weekly content then moves on to
say, ‘okay here’s some new knowledge. Think about this in a
new way,’” says Anema. “And then each week ends with asking
‘how are you going to apply this to your current practice?’”
Connecting Students to Real-World
Examples through Video
An important element of the student-centered approach
entails the development of course materials that connect
students to the best expertise available, and to real-world
examples of theory being put into practice by others. To
accomplish this, Laureate invests heavily in video
production that brings faculty, industry experts, and
practitioners into the Walden curriculum for students on a
week-to-week basis.
For example, in a “Promoting and Preserving Health in a
Diverse Society” course, Laureate’s instructional design and
media staff created a DVD featuring an example of a rural
American population in Spirit Lake, North Dakota on the
Dakota Sioux Indian Reservation. The video shoot included
both scenes in the local hospital (Mercy Hospital, Devil’s
Lake, North Dakota) and interviews with regional experts and
spokespeople, including a Tribal Chairman who talked about
health workforce issues, several professors, administrators
and research analysts addressing rural health issues, as
well as employees of Indian health service facilities
commenting on relevant issues.
Anema refers to these DVDs as “nurse leader presentations to
make students aware of where we are today, in nursing and
health care and patient care, and where we should be going.
It’s very futuristic, and these types of comments and
presentations are interspersed throughout each course.” On a
weekly basis students hear and see nurse leaders through the
DVDs, in addition to participating in the typical readings,
discussions and assignments of an online course. “And all of
that comes together at the end of the week to say ‘here is
what I really learned, and it is going to make a difference
in my practice because now I can do something that will be
cost-effective, or I am going to work with my nurses
association to look at changing something in health care.’
So there is this group experience, and they are each going
to come away with something different that is applicable to
their setting.”
Keeping Up With The Times
In order to keep pace with the changing trends in health
care, Walden relies on its faculty from around the country
as well as its students. “The students bring a lot to the
program,” says Aneama. For example, a course may include a
segment that addresses how a new piece of medical equipment,
such as a respirator, is used in health care, and the
students and faculty will share their experiences for
selecting and purchasing a new respirator, as well as how to
deal with the equipment vendors who sell them. Or, for
another example, students might enter into a discussion
about the ethical and cost issues related to electronic
medical record keeping. “So our students do come out of the
program with a great deal of knowledge and focus and ability
to use technology to improve practice and to adopt new
things in their settings.”
And overriding everything, Anema adds, is an emphasis on
creating positive social change in the field of nursing that
is embedded throughout the program. "That means that the
graduates are going to improve human and social conditions.
All the courses have that thread in them. The students have
to ask ‘how is this going to make a difference in what I am
doing?” |